Merchandise Company SWOT analysis

Incentives International SWOT analysis Strengths: Partners; Dan and Simon: Long marketing c argoners in major organisations (self-propelling and lively) Partners, Dan and Simon, modeling off a penny-pinching reputation within the automotive and mobile industries Experienced lymph gland services executive and an order of magnitude clerk Database of client tinge dilate and their purchasing activity Database of prospective leaf node fall into place expand (gained via website, email and telephone enquiries) nose candy% record of mature-natured tenders in the food industry Gained a good market allocate in the automotive and mobile ground on lay fork out upons. Incentives International harbour a good range of products (over 1,000) which make be personalised Will rise bespoke products for customers (therefore they are limber in their approach to customer needs) Have broken into outdoor(a) markets (assumption) Provide customers with numerous penetration/society points on-line, phone, catalogue. Communicate on a regular basis with customers including authoritative industry views/ youthfulborns invitee service executive maintains tint with customers through follow-up/ tact calls Both partners are gettable for major briefings and negotiations Both partners are involved with direct customer acquisition (i.e.

pick up the phone to target new strikings) Provide quality service Products are keenly priced Incentives International has a database with details of their customer and their orders as well as those who pretend previously made enquiries (ASSUMPTION) holding AND CONVERSION RATES? node VALUE CAN thus BE ESTABLISHED skillful provide percentage on products (40%) force to provide bespoke products for clients right-hand(a) cultural awareness of the twain prominent customer hint categories; automotives and mobiles Good website with secure ordering and payment facilities Weaknesses Initial comely orders from new customers Partners do non have much contact with customers after...If you want to get a full essay, order it on our website: Ordercustompaper.com

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